In this episode you'll discover:
- Digital marketing has changed dramatically… Trust has plummeted and so has conversion
- You must continue your digital marketing – but there is a specific way to do it
- Today marketers need to be looking for pockets of trust (Aligned Tribes)
- It is critical that you leverage the “merging of ecosystems” to attract new patients and build your business
Episode Highlights
02:27 - Every time you have an interview, you have an expert who is going to tell you everything that they know.
06:14 - Conversions happen at the speed of trust.
13:15 - The marketplace has lost track of trust to become apathetic and the cost of reaching the marketplace has gone up.
17:48 - Focus on creating great content that is representative of your practice, business, passion, purpose, and mission.
21:23 - When you have established tribes of people (customers, teams, colleagues) you can merge ecosystems for mutual benefit.
26:27 - Organize your current relationships and find those new relationships that will benefit your tribe.
Resources Mentioned
To learn more about the Team Building Immersion visit: https://theremarkablepractice.com/upcoming-events/
To learn more about the REM CEO Program, please visit: www.theremarkablepractice.com/rem-ceo
Schedule a Brainstorming call with Dr. Pete
Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business