In this episode of The Missing Secret Podcast, John and Kelly talk about the concept that attaining success is not about working harder. Without sounding cliché, it’s about working smarter. Both John and Kelly were blessed to take their own personal annual income to over $1 million a year by working smarter. More specifically, understanding how the human mind works. Appreciating that one’s daily actions determine their success in each area of their lives. But the majority of their daily actions, up to 95%, are unconscious. Therefore they had to gain control over their unconscious daily actions. That in a nutshell is what working smarter is all about.
And here’s a great saying to appreciate. Working harder is like stepping on the accelerator when the parking brake is on if you’re not leading yourself deliberately and intelligently with a system. John also mentions another powerful saying. That you don’t rise to the level of your goals, you sink to the level of your systems. During this podcast John and Kelly also talk about the nuances of using AI. And how transformative it is. And as we said last time, the gap between the 2% in the 98% is widening. Because at two factors. The 2% have a system for intentionally leading themselves and the 98% don’t. Also the 2% is embracing AI thoroughly and completely, whereas the 98% is just dabbling with it.
Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.
About the Hosts:
John Mitchell
John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.
When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.
His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.
John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.
Reach out to John at john@thinkitbeit.com
LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/
Kelly Hatfield
Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.
She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.
As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.
Reach out to Kelly at kelly@thinkitbeit.com
LinkedIn: https://www.linkedin.com/in/kelly-hatfield-2a2610a/
Learn more about Think It Be It at https://thinkitbeit.com/
LinkedIn: https://www.linkedin.com/company/think-it-be-it-llc
Facebook: https://www.facebook.com/thinkitbeitcompany
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Okay, 321, Welcome to the Missing Secret
Kelly Hatfield:Podcast. I'm Kelly Hatfield.
John Mitchell:Hey, and I'm John Mitchell. So, we got a great
John Mitchell:topic today, and here it is. It's not about working harder.
John Mitchell:So, Kelly, what do you think? Just an overview. What do you
John Mitchell:think about that?
Kelly Hatfield:It's not about working harder. I can speak from
Kelly Hatfield:personal experience, where I know this to be true. So I'm
Kelly Hatfield:very excited to dive into this topic today, because my old
Kelly Hatfield:mentality - yes, you have to work hard, you know, my old
Kelly Hatfield:grind it out, you know, kind of mentality and everything. I
Kelly Hatfield:found, you know, that I was actually working against way,
Kelly Hatfield:way, way harder than I needed to. So I'm really excited to
Kelly Hatfield:dive into this topic today.
John Mitchell:Well, you know, how this came up. This is Fetty
John Mitchell:Little Personal Story. So I think I've told you this before,
John Mitchell:you know, on Thursday nights, Ginger and I go and do our own
John Mitchell:thing, like she does her thing, I do my thing, and oftentimes
John Mitchell:doing my own thing comes down to I'll take the Wall Street
John Mitchell:Journal and I'll go to a really nice restaurant, one of my
John Mitchell:favorite restaurants, and order what I want, and and read the
John Mitchell:Wall Street Journal, and I've been doing this for I don't know
John Mitchell:15 years, and so this this past Thursday I did a little
John Mitchell:slumming, and instead of going to a really nice restaurant, I
John Mitchell:went to Whataburger. Do you know what Whataburgers are?
Kelly Hatfield:Uh, huh, yeah, I'm familiar with
John Mitchell:They're pretty damn good.
Kelly Hatfield:Yeah,
John Mitchell:It's, it's my favorite hamburger place. So, so
John Mitchell:I jump in my Lamborghini and drive to Whataburger, and I pull
John Mitchell:through an order, and then I get up to pay for it, and the high
John Mitchell:school kid goes, "Wow, that is a beautiful car, and I'm like,
John Mitchell:"Thank you, I feel very blessed to have it. And then the manager
John Mitchell:sticks his head out and goes, "Wow, so how does a person get a
John Mitchell:car like that? And I go hard work, just reactively hard work.
John Mitchell:So I get my food and I start to drive off, and I'm like, you
John Mitchell:know, I have given this guy exactly the wrong advice,
John Mitchell:because I worked harder than all my friends up to the age of 50,
John Mitchell:and this car and this wonderful life I'm blessed with did not
John Mitchell:come from hard work, it, it came from working smarter, obviously,
John Mitchell:and, but you know that that experience was so enlightening
John Mitchell:that my natural reaction was to say hard work, when that's
John Mitchell:exactly the opposite of of what it was, and I like what you
John Mitchell:said, that you know hard work is for a given, but but so you
John Mitchell:know, knowing your life like I know it, talk about the
John Mitchell:difference between working hard, working smart, and when did that
John Mitchell:happen, and just a little more context from your end.
Kelly Hatfield:Yeah, I think that when you and I met nearly
Kelly Hatfield:10 years ago, I think it's eight years ago, or so, when we met, I
Kelly Hatfield:had really, in growing my business, had really, it was
Kelly Hatfield:grinding it out, you know, it was long days, it was keeping
Kelly Hatfield:everything, like being the go-to person in the business, a huge
Kelly Hatfield:bottleneck that I created through, so it was just, it was
Kelly Hatfield:working hard, and it was like all I knew to grow the business
Kelly Hatfield:was that if I wanted to do that, I just needed to work harder, I
Kelly Hatfield:just needed to, you know, so there was this whole mentality I
Kelly Hatfield:had around that from my generation, and everything. It's
Kelly Hatfield:like, if you want something, you just, you have to work hard for
John Mitchell:Yeah
Kelly Hatfield:It wasn't until I learned really about leverage,
Kelly Hatfield:like I knew about leverage as it related to money, but I hadn't
Kelly Hatfield:ever thought of it in terms of like how it related to my time,
Kelly Hatfield:the actions that I was taking, you know, being more intentional
Kelly Hatfield:about, you know, what I'm doing in my business to move the
Kelly Hatfield:levers to, you know, so that I'm focused on the right things in
Kelly Hatfield:my business to move the levers instead of everything, you know,
Kelly Hatfield:you know, what are the right things, and so it wasn't until
Kelly Hatfield:like really under. Standing, you know, leverage the science of
Kelly Hatfield:success, and, like, how to use your brain, you know, to brain
Kelly Hatfield:to focus on the right things and do the right things
Kelly Hatfield:consistently. That the whole idea of working smarter, you
Kelly Hatfield:know, came into play, where it was like, oh, this one thing
Kelly Hatfield:that I do has all of these impacts, and what if this one
Kelly Hatfield:thing I enhanced it by doing this. Oh my gosh, that opens up
Kelly Hatfield:these other doors, you know. And so, you know, I don't know
Kelly Hatfield:whether I'm really answering your question very well or not,
Kelly Hatfield:but for me, no, I think so. It was transitioning from that kind
Kelly Hatfield:of like grind it out, just either put more hours in, or if
Kelly Hatfield:things aren't going as I'd wanted, it was just work harder,
Kelly Hatfield:just work harder. Well, to the at the expense of everything in
Kelly Hatfield:my life, you know. So, like, my having the exceptional life
Kelly Hatfield:wasn't happening because I was focused and doing everything.
Kelly Hatfield:Every, my world revolved around my businesses and work, you
Kelly Hatfield:know, so it wasn't until I understood that concept of
Kelly Hatfield:leverage, both from a science standpoint and your brain, and
Kelly Hatfield:how to leverage my brain for my success, but then also to once I
Kelly Hatfield:learned that, then my brain started to make all the
Kelly Hatfield:connections, for like, okay, well, wait a minute. If I'm
Kelly Hatfield:taking this one interaction with somebody that's related to
Kelly Hatfield:business, where, like, going into that call shouldn't just be
Kelly Hatfield:about that one thing. What if you opened up the aperture on
Kelly Hatfield:the lens a little bit and understood, like, okay, well,
Kelly Hatfield:how can it. this person isn't, you know, somebody that can help
Kelly Hatfield:with this, what else? How can I help them, and how else then can
Kelly Hatfield:you know can I utilize this in a positive way to help with the
Kelly Hatfield:success of the business? You know, so anyway, very long
Kelly Hatfield:answer, but that's for me, really, that was kind of that
Kelly Hatfield:tipping point for me, and being able to kind of continue to grow
Kelly Hatfield:and excel and move past my, you know, kind of self-imposed
Kelly Hatfield:limitations, is when I understood that next kind of
Kelly Hatfield:realm about leverage and working smarter,
John Mitchell:Right. Well, you know, you were, you were so much
John Mitchell:like the female version of myself, you know, working really
John Mitchell:hard, and, and, and that, that gets you to a certain point, but
John Mitchell:it doesn't really take you to to where you want to go, and I'm
John Mitchell:starting to teach my methodology to MBAs, as opposed to
John Mitchell:undergraduates, as I've mentioned before, and I think
John Mitchell:one of the things I am super proud of is, and I'm going to
John Mitchell:say this to the MBAs, first day of the class, which is coming up
John Mitchell:here in a couple months, I'm going to talk about how, when I
John Mitchell:was 50, it hit me that I had to start netting a million dollars
John Mitchell:a year. I mean, as materialistic as that sounds, for me to have
John Mitchell:the exceptional life, that's what it took, and, and the
John Mitchell:statistics are that about one half to 1/3 of 1% are able to do
John Mitchell:that, and you know, I watched teaching you this, and seeing
John Mitchell:your income, personal income, to go over a million dollars a
John Mitchell:year, and I was so friggin proud of that, as you should be proud
John Mitchell:of that, and, and I know I was proud of it when, when that
John Mitchell:happened to me, and, and boy, when I look back on all that
John Mitchell:today, I'm like, it is so not about working harder, and you'll
John Mitchell:find this this interesting. So, I've been working with Claude a
John Mitchell:lot. I'm creating the, as I mentioned before we went on the
John Mitchell:air, I'm creating this new website called Advanced
John Mitchell:Leadership of Self, and so I'm using Claude and ChatGPT to do
John Mitchell:it, and Claude came up with two very interesting things. One
John Mitchell:thing, and this is completely Claude, it says working harder
John Mitchell:is like stepping on the accelerator when the parking
John Mitchell:brake is on, if you are, if you're not leading yourself
John Mitchell:deliberately and intentionally with a system. Wow, that is
John Mitchell:powerful. So, working harder is like, let me say it again,
John Mitchell:working harder is like stepping on the accelerator with the
John Mitchell:parking brake on, if you're not leading yourself deliberately
John Mitchell:and intelligently. With the system, I'm like, that is so
John Mitchell:freaking profound. Then, does that resonate with you?
Kelly Hatfield:Oh, 100% And I like that, you know, me, I love
Kelly Hatfield:analogies, and anything that can help my brain, you know, make a
Kelly Hatfield:connection that's simple, like dumb it down, you know, from a
Kelly Hatfield:where my brain can wrap it, you know, around the idea of the
Kelly Hatfield:concept, and that does it beautifully with, with imagining
Kelly Hatfield:stepping on an accelerator with your parking brake on, that's
Kelly Hatfield:what it, yeah, that's what it feels like. It's like, so, no, I
Kelly Hatfield:love that,
John Mitchell:You know,
Kelly Hatfield:Claude, Claude, so smart.
John Mitchell:I tell you, I see so many people are switching
John Mitchell:from, from Chat GBT, which I loved, to Claude. It's just, it
John Mitchell:just better now that could change in the future, but
Kelly Hatfield:yeah.
John Mitchell:And here's something else that blew me away
John Mitchell:with, with Claude. This shows you the sophistication of it. So
John Mitchell:I was talking about writing this new website, and so I write it,
John Mitchell:and and there were probably seven or eight things that after
John Mitchell:I got it all written, I'm like, oh, I forgot to put that in, or
John Mitchell:could forgot to put this in, like, an as an example, I forgot
John Mitchell:to put in the bubble up effect, well, that was super important,
John Mitchell:because, because that gives you a practical example of how how
John Mitchell:this methodology works and so I could all I had to do was say
John Mitchell:okay here's the concept that I've got to put in here's my
John Mitchell:explanation of it would you figure out where to put it in
John Mitchell:and with the press of a button it would put it in, and it would
John Mitchell:probably improve my, my own words, and so one of the things
John Mitchell:after that, What a burger experience the next day, I go,
John Mitchell:okay, so what success I've been blessed with came from working
John Mitchell:smarter not harder, and so I say to Clyde, put that in the
John Mitchell:website wherever you think appropriate, and it comes back
John Mitchell:and it goes, are you sure you want to put that in, and I'm
John Mitchell:like, yeah, yeah, I'm sure, and it says, well, here's the
John Mitchell:problem. If you put it in just like that, it sounds like it's
John Mitchell:a, it's a marketing promotion.
Kelly Hatfield:Yeah,
John Mitchell:And this is an academic website, essentially,
John Mitchell:and it says it's way better to say it's not about working
John Mitchell:harder and say nothing else, and I'm like, wow, because if you
John Mitchell:say it's not about working harder, then automatically
John Mitchell:people's mind goes it's working smarter, but by not saying it,
John Mitchell:it doesn't, you get the same message across without it
John Mitchell:sounding like marketing. I'm like, wow, talk about the
John Mitchell:nuances and the sophistication of these AI models, it's just phenomenal.
Kelly Hatfield:Yep, no, it's fascinating, and I think you
Kelly Hatfield:know the point that we're trying to make right now about working
Kelly Hatfield:smarter. You've just shared an example of that by utilizing
Kelly Hatfield:tools you know that are helping your ideas and concepts come to
Kelly Hatfield:life, that come to life quicker, come to life. You know, you know
Kelly Hatfield:again, it's the, that's just another, you know, example of
Kelly Hatfield:working smarter this in the fraction of the time, and, and
Kelly Hatfield:you know, with you don't have that level of expertise, you
Kelly Hatfield:know, so as far as designing a website and the psychology
Kelly Hatfield:behind how the, how the, you know, audience is going to
Kelly Hatfield:respond to different language, and you know, so to be able to
Kelly Hatfield:do that through a tool like this, you know, it's just, it's
Kelly Hatfield:smart, it's working smarter,
John Mitchell:Right? Right. Absolutely. And you know, I love
John Mitchell:this, this saying that I got turned on to a few months ago,
John Mitchell:that you don't rise to the level of your goals, you fall to the
John Mitchell:level of your systems, and, and I see how critically important
John Mitchell:it is to have a system for leading yourself. I mean, you
John Mitchell:got to have a system, and the reality is, I know very few
John Mitchell:people that have a system for leading themselves, like, like
John Mitchell:we said 100 times, they're just winging life, and the other
John Mitchell:thing I saw that was interesting with, with, with Claude was I
John Mitchell:would say that, and it would say winging life in a way more
John Mitchell:sophisticated. Gated way than I was saying it, but which was was
John Mitchell:interesting, and the other thing that was was interesting in this
John Mitchell:process, I guess this really started a few months ago. I
John Mitchell:asked, I asked Chat GPT, now they think about it, to do a
John Mitchell:research project on on the field of leadership of self in in
John Mitchell:higher education today in colleges and universities around
John Mitchell:the world, so it does it, and it's very thorough, and it says
John Mitchell:here's the amazing thing. Well, two sort of amazing things. One
John Mitchell:is that the field of advanced leadership of self does not
John Mitchell:exist today, because people refer to it in a variety of
John Mitchell:different ways, like self mastery, self awareness, all
John Mitchell:sorts of things, and it says whoever grabs that moniker and
John Mitchell:defines it better than anybody will own the space. Well, I can
John Mitchell:do that, I've already done it, and so, but the, the other thing
John Mitchell:that was interesting, it says after looking at like 48 top
John Mitchell:universities, including Harvard and Stanford and MIT, and it
John Mitchell:says they're all missing the thing that you're getting, that
John Mitchell:the majority of your daily actions are unconscious, and the
John Mitchell:significance of that is your daily actions determine your
John Mitchell:success in each area of your life. And it says, How can you
John Mitchell:develop a leadership of self model that's effective if you
John Mitchell:ignore that? And it says academia is ignoring it, that's
John Mitchell:why you can own the space, and so I'm like, I spent a little
John Mitchell:time saying, why, you know, I'm that's great to hear, but I'm
John Mitchell:like, why is that, that I mean, it makes me, it made me think,
John Mitchell:am I missing something? If, if I'm the only one that's getting
John Mitchell:this, and everybody else is missing it, maybe, maybe it's
John Mitchell:the other way around. Maybe I'm missing something, and everybody
John Mitchell:else is getting, and it says no, that's not the case. And it
John Mitchell:says, don't worry about why they, they're not getting it,
John Mitchell:you've got it, and you're the only one that's promoting this,
John Mitchell:and you're connecting the dots, and you're the only one that
John Mitchell:actually has created a way of doing life. It's, it's the how
John Mitchell:of leadership of self, and so don't spend much time worrying
John Mitchell:about it, just go share it with the world, and so, but I
John Mitchell:thought, I thought that was so interesting,
Kelly Hatfield:So interesting, and you know, again, it just
Kelly Hatfield:speaks to the opportunity, you know, because I know how
Kelly Hatfield:important making an impact is to you, and, and so the fact that
Kelly Hatfield:this has been completely overlooked, you know, and
Kelly Hatfield:because everybody's talking about habits, and you know,
John Mitchell:Right,
Kelly Hatfield:But like they are missing a fund of
Kelly Hatfield:foundational and fundamental part of habit of habit building,
Kelly Hatfield:you know, and establishing new habits, and so anyway, it's
Kelly Hatfield:interesting. I'm very excited about this, from on the academic
Kelly Hatfield:side of things, in the direction that think of be it is going. I
Kelly Hatfield:love it.
John Mitchell:Right, well, and you know, the thing I realized,
John Mitchell:and you and I've talked about this before, when, when it was
John Mitchell:just you and me, and we're two people that found something that
John Mitchell:that was amazing and works, and we start sharing it with the
John Mitchell:world. There is so much clutter out there that you can't, you
John Mitchell:can't overcome the clutter, and again, you know, as we learned,
John Mitchell:this is for the 2% not the 98% so, so you know, that's that's
John Mitchell:another factor, but I finally, you know, this, this think a bit
John Mitchell:has been a now a 13 year journey, and it finally hit me,
John Mitchell:oh, probably three or four years ago, you can't overcome the
John Mitchell:clutter, just cannot do it in the success and human
John Mitchell:achievement field, can't do it, and because by God we try, but
John Mitchell:what I see now is when you come at it. From a different
John Mitchell:perspective, when you were, you, when you're coming out at this
John Mitchell:from the perspective of of academia at one of the top
John Mitchell:business schools in the country and one of the top research
John Mitchell:universities in the world, and you're you're promoting advanced
John Mitchell:leadership self, which, which is sort of way different from a
John Mitchell:perception standpoint than think it be it, you know, people here
John Mitchell:think it be it, and they don't, it's sort of catchy, but they
John Mitchell:don't know what the heck that
Kelly Hatfield:Yeah,
John Mitchell:Well, when you say to advanced leadership self,
John Mitchell:and you're saying it from the platform of a world-renowned
John Mitchell:institution. Now people pay attention.
Kelly Hatfield:Yep, absolutely.
John Mitchell:Now I haven't proved this, yeah, but I'm
John Mitchell:pretty damn sure this is true, and I intend to prove it. So I
John Mitchell:don't know, it's, it's, it's gonna be interesting, and, and
John Mitchell:tonight I'm going to host like five MBAs, because I want to get
John Mitchell:my head into where MBAs are. Think back when you were like 28
John Mitchell:years old, you know? I see that it's sort of that perfect time,
John Mitchell:because they've been out in the real world and they've, they,
John Mitchell:they are now pivoting, so the, and they have the maturity, I
John Mitchell:mean, you know that age is is right for something like, like
John Mitchell:this, don't you think?
Kelly Hatfield:Yeah, I think so. I think you've got enough
Kelly Hatfield:experience behind you, and then enough out in front of you, and
Kelly Hatfield:enough experience behind you, where, because I think
Kelly Hatfield:sometimes, too, when we're dealing with people that are
Kelly Hatfield:further along in their life and careers, they may have been, you
Kelly Hatfield:know, that that subconscious, it can be sometimes even more a
Kelly Hatfield:challenge for people, you know, in their life without having a
Kelly Hatfield:system like this, because maybe they've been kicked in the teeth
Kelly Hatfield:by life a little, you know what I mean, they're created toward
Kelly Hatfield:the idea of something like this being able to work for them,
Kelly Hatfield:because maybe they've read a book, read 20 books on personal
Kelly Hatfield:development, you know, and nothing ever sticks, and like,
Kelly Hatfield:so they've got kind of this, you know, jaded way of thinking
Kelly Hatfield:about it, so like you're the spot that you're in right now
Kelly Hatfield:with the 2628 year olds is like the sweet spot, you know, in
Kelly Hatfield:terms of where they're at in their life, what they've got
Kelly Hatfield:behind them and what they've got in front of them. So that's
Kelly Hatfield:exciting,
John Mitchell:You know. Every everybody wants to be more
John Mitchell:successful, and I know you've learned this, as I have. You
John Mitchell:know, it's it's not chasing success, it's attracting success
John Mitchell:by, by taking yourself and, and literally recreating yourself,
John Mitchell:you know, defining here's exactly the person I want to be,
John Mitchell:exactly what I want to accomplish, and precisely how
John Mitchell:I'm going to achieve my clearly defined goals, you know, that
John Mitchell:nobody's done that before, really, you know, but in this
John Mitchell:methodology you do it, and then once you, you do that hard work
John Mitchell:of defining all that, then you just feed it to yourself every
John Mitchell:day, you feed that succinct articulation of your desired
John Mitchell:life, and that influences those, those unconscious daily actions,
John Mitchell:and they start happening automatically without thinking.
John Mitchell:You know, I look at all of this, think, wow, it is so simple, so
John Mitchell:friggin simple. So, I don't know, it's going to be a, it's
John Mitchell:going to be an interesting journey. I think
Kelly Hatfield:I'm excited to see what the future holds, and
Kelly Hatfield:I'm very excited about this program, and to see how you know
Kelly Hatfield:to see some of the case studies that come out of it, too. This
Kelly Hatfield:is going to be really exciting,
John Mitchell:Right? So, as we, as we leave you today, so again,
John Mitchell:the name of this, this episode is, it's not about working
John Mitchell:harder. As you put your head on the pillow tonight, just think
John Mitchell:about that. It's not about working harder. We'll see you
John Mitchell:next week.

