A $25,000 keynote isn't necessarily more valuable than a no-fee speaking opportunity. The audience in front of you can completely change the equation.
With more than 30 years spent building platforms, speaking, publishing, and working with experts, Melanie Warner approaches speaking opportunities through the lens of return rather than simply the fee attached to them. She explains why knowing your ideal audience should influence which stages you accept, how you price yourself, and what opportunities you decline. Melanie also explores the importance of creating a funnel and backend offer so attention from a great speech doesn't disappear the moment you leave the stage. Along the way, she shares strategies for approaching event organizers and media from a place of service, tailoring the beginning and ending of a presentation to the specific audience, using questions to uncover future training opportunities, and starting with a clear intention for what you want listeners to think, feel, or do.
Melanie Warner
TV Host • Forbes Business Writer • Author • Keynote Speaker • Speaker Bureau Learn more about Melanie's work and programs at mydefiningmoments.com.
Resources
Mistakes Speakers Make and How to Fix Them is a practical mini-course designed to help speakers of all levels identify and overcome the common pitfalls that can hinder their success. Drawing on insights from Kelly Woodhouse’s "Landing the Gig" podcast interviews and her extensive experience as a TEDx and keynote speaker, and bestselling author, this course provides actionable strategies to enhance your speaking impact, open doors to new opportunities, and boost your revenue.
This mini-course is Free for 14-days and after that it will be $199. If you consume it in the 14-day period, then you can keep it forever. https://app.hiro.fm/channel/mini
About Kelly:
Kelly Woodhouse is an award-winning international speaker, bestselling author, publisher, and coach. A burn survivor since the age of 2 on 75% of her body, she transformed a story of near death into one of resilience and triumph. From being called the “scar-faced girl” to gracing the TEDx stage twice, Kelly’s journey has inspired millions worldwide. Her documentary Still Beautiful aired on TV, and her Goalcast video surpassed 10 million views.
Global TV named her one of the Most Inspirational People of 2020. You must ask yourself HOW? How did the scar-faced girl find the strength in her scars? Goalcast Video on fb which has received over 10 million views: https://www.facebook.com/dailygoalcast/videos/566114747146421/
https://www.KellyWoodhouse.com
https://www.linkedin.com/in/kellyfalardeau/
https://www.facebook.com/kelly.woodhouse.2025/
https://www.youtube.com/@KellyWoodhouse2
TEDx talk - U.G.L.Y. is Still Beautiful: https://youtu.be/KMBZvjetRqQ?si=V61xjiCxI5tNBL0F
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can follow the podcast on Apple Podcasts or your favorite podcast app.
Leave us an Apple Podcasts review
Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you are enjoying the show, please leave us a review on Apple Podcasts.
Music Credit
Our sincere thanks to Raquel Soto for generously allowing us to use "Raise Your Voice (Ink And Impact Awards Theme Song)" as part of this podcast. We are grateful for the opportunity to feature this inspiring music and appreciate her support of the show.