Many speakers spend their time waiting for opportunities instead of building a system that consistently creates them.
Association marketing expert Aidan Crawford joins Kelly to explain why successful speakers treat speaking as a business, not simply a passion. Drawing on years of experience helping professional speakers grow their careers, he shares practical strategies for identifying high-value association opportunities, customizing proposals, leveraging AI tools to streamline outreach, and turning keynote presentations into workshops and long-term consulting engagements. Aidan also discusses why follow-up is often the missing link, how speaking to associations can create an ongoing pipeline of paid work, and why focusing on revenue-generating activities is the fastest path to a sustainable speaking business. If you're ready to stop hoping for bookings and start creating them, this episode delivers actionable strategies you can begin using immediately.
Learn more about Aidan's work at www.shortcircuitmedia.com and www.speakercommunity.org
Mistakes Speakers Make and How to Fix Them" is a practical mini-course designed to help speakers of all levels identify and overcome the common pitfalls that can hinder their success. Drawing on insights from Kelly Woodhouse’s "Landing the Gig" podcast interviews and her extensive experience as a TEDx and keynote speaker, and bestselling author, this course provides actionable strategies to enhance your speaking impact, open doors to new opportunities, and boost your revenue.
This mini-course is Free for 14-days and after that it will be $199. If you consume it in the 14-day period, then you can keep it forever. https://app.hiro.fm/channel/mini
About Kelly:
Kelly Woodhouse is an award-winning international speaker, bestselling author, publisher, and coach. A burn survivor since the age of 2 on 75% of her body, she transformed a story of near death into one of resilience and triumph. From being called the “scar-faced girl” to gracing the TEDx stage twice, Kelly’s journey has inspired millions worldwide. Her documentary Still Beautiful aired on TV, and her Goalcast video surpassed 10 million views.
Global TV named her one of the Most Inspirational People of 2020. You must ask yourself HOW? How did the scar-faced girl find the strength in her scars? Goalcast Video on fb which has received over 10 million views: https://www.facebook.com/dailygoalcast/videos/566114747146421/
https://www.KellyWoodhouse.com
https://www.linkedin.com/in/kellyfalardeau/
https://www.facebook.com/kelly.woodhouse.2025/
https://www.youtube.com/@KellyWoodhouse2
TEDx talk - U.G.L.Y. is Still Beautiful: https://youtu.be/KMBZvjetRqQ?si=V61xjiCxI5tNBL0F
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