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● Chord Framework
● Tips on how podcasters can elevate their expertise from their podcasts out into other publications and blogs
● Benefit of either hosting other people on your podcast or submitting an article to another blog or a trade publication
● How to figure out where your potential listeners are
● Big part of the editing process is making sure that it does reflect your voice
About Erica Holthausen:
Erica Holthausen is the founder and principal strategist at Catchline Communications, a collective of published writers and avid researchers. Partnering with visionary leaders, they write articles for publication in blogs, trade journals, and business magazines.
Before establishing Catchline Communications, Erica held several senior-level marketing positions in the agency, consultancy, and nonprofit worlds. A published writer and former litigation attorney trained at one of the best law schools in the United States, she communicates complex ideas with power and clarity.
Erica is a contributing writer for several magazines. She is currently working on a collection of personal essays and her first novel. She holds a B.A. from The George Washington University and a J.D. from the University of Virginia School of Law. When she isn't writing, you can often find her exploring the Connecticut shoreline or reading a good book.
Website: https://www.catchlinecommunications.com/
https://www.thescribblersjournal.com/
Linkedin: https://www.linkedin.com/in/ericaholthausen
Instagram: https://www.instagram.com/JoppaThoughts/
▶️ Listen to the episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-the-expert-getting-massive-media-exposure-in/id1457094134?i=1000519004413
◼︎Michelle Abraham - Business Coach / Online Marketing Manager / Podcast Genius
Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!
14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!
To Join our FREE Podcasters Tool Kit: https://bit.ly/PodcastToolKit
For More Podcast Training - http://amplifyounetwork.com/
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