Cold emailing, much like cold calling, often has a bad reputation as spammy or salesy. But when done right, it can be a great way to make personal connections with prospects. In this episode, Adam Rosen, a founder of a tech startup with a penchant for supporting business owners, takes us deep inside cold email outreach. He shares some of the top strategies to convert prospects to clients. One strategy when sending cold emails, don't forget to follow up! On average, it takes us four emails to get one successful meeting booked. At Adam's Email Outreach Company, they do eight follow-ups—trust me, it will work for you! Tune in on this episode to know more!