In this episode of "Collaborators Unite," Chuck Anderson welcomes Diane Armitage, a seasoned entrepreneur and personal development expert. Diane shares her insights on the importance of serving better, continuous improvement in client experiences, and quick brainstorming processes that tap into imagination. She discusses the significance of forming an emotional attachment to ideas, asking for support, and tackling self-manufactured obstacles. Diane also delves into the power of collaboration, the necessity of a growth mindset, and how reading impactful books like "Feeling is the Secret" has transformed her and her clients' journeys.
Guest Bio:
Diane Armitage has over 30 years of entrepreneurial experience and previously served as a writing partner with Bob Proctor, a renowned personal growth and mindset training expert. She began her career in marketing at REMAX International before partnering with Bob Proctor, which catapulted her into the world of personal development. Diane now mentors and teaches entrepreneurs through her diverse offerings, such as 1:1 mentoring, live classes, and a free educational video series. She advocates for collaboration, multiple streams of income, and the power of a positive mindset.
5 Key Points Discussed:
1. Focus on Serving Better and Client Experiences (05:23) - Diane emphasizes the need to start with a focus on serving clients better, which translates into business success.
2. The Brainstorming Process (12:45) - Diane explains her process for brainstorming, encouraging a "fantasy stage" to let imagination run wild, stressing that no idea is initially bad.
3. Forming an Emotional Attachment to Ideas (18:10) - Diane discusses the importance of gradually developing ideas into actionable theories and using personal networks to aid execution.
4. Asking for Support and Overcoming Fear (28:52) - She shares the necessity of asking for assistance and avoiding over-preparation, emphasizing action over perfection.
5. Power of Collaboration (35:30) - Diane recounts her realization about the value of collaboration over solopreneurship, sharing her experience of managing multiple income streams through partnerships.
Main Quote:
"If you don't ASK, you never GET."
Links:
Diane Armitage's main website: www.dianearmitage.com
Free 5-Module Video Teaching System: www.dianearmitage.com/chuck360
Strategy Sessions: www.chatwithdiane.com
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Until next time, keep moving forward!
Chuck Anderson,
00:00 - Recording Started
Hello, everybody, and, welcome back to the Creative Collaboration
Show. Chuck Anderson here. We have another amazing episode here for you
today. And remember, this is the show where we help business owners
and entrepreneurs of all types and all business phases
help with growing and scaling their
business and really achieving their their dream, their vision.
Most of the people that we work with have big visions, not only
for making profit in their business, but world
changing ideas. Most of the people that we serve
are entrepreneurs who have an idea that enhance
people's lives, and we are on a mission to help people live,
more joyful, happy, more fulfilling lives.
And that is the type of, people. So if that describes you,
you're in the right place because we have a special treat for you today. I
have Diane Armitage here with me today. And not only has she
been, an entrepreneur herself for 30 years, she
was the writing partner for Bob Proctor
who is one of my heroes, definitely in, personal
growth and mindset training. And, she's here to talk to
us about, well, wherever we're gonna go. We're gonna talk about mindset. We're gonna talk
about JVs. We're gonna talk about collaboration and whatever else we
are inspired to say. So, Diane, welcome to the show. I'm so
happy to have you here. It is such an honor to be on this. I
really appreciate it, Chuck. So much fun. Yeah. And I know we you know, we've
been getting to know each other over the last couple of months and, have had
numerous conversations. And now finally, we get to record it for everybody else
to hear because there you just have, such an amazing
story, and I think, the work that you're doing
is absolutely, life
changing, work. And, that's the pea kind
of people I like to align with. So I think a great place to start,
Diane, is tell everybody a little bit about yourself and what you're doing, and
we'll kinda go from there. Well, you
know, I would say that I 30 years ago, I
was climbing the corporate ladder and, doing everything that
I assumed had to be done to climb the corporate ladder,
you know, working, getting the degrees, doing all that kind of thing,
and really kind of struggling along the way. And
I began wondering if there was something else I should be doing or could be
doing. You know, you get that nudge. You get that little nudge. And
oddly enough, at that time, serendipity, I was
working at REMAX International in the marketing department, and we all had a
convention. And I was assigned a job duty
to be Bob Proctor's bodyguard. And I was supposed to get
him from the keynote to his workshop unscathed. And so
here was, like, little 5 foot 2 of me. And, I had never
known a Bob Proctor before. Of course, he's my hero too. But then I didn't
even know who he was, but he spoke this keynote, and it was
so mind blowing. And as I was walking with him down this long
convention hall, I I turned to him and I said, you know, I've been thinking
of starting my own freelance writing company, which I had never even thought of myself
to talk about. And he kinda turned and he looked at
me and he said, well, he said, you're so creative.
You're all right brained. There's no left in you. I'd say go ahead and do
it. And that was the shift. That was the trajectory for
me. Now it took me about a year because I had to climb over terror
barriers to actually make that happen. He actually had a couple
of lunches with me in that time frame. He still lived in Toronto. I
lived in Denver, but he was doing a lot of training. And so the day
I finally quit, I flew to Toronto that afternoon
to begin a new contract with Craig
Proctor, who was the largest real estate agent in North America. And he
wanted me to help him create more marketing and more web,
workshops for people so that he could train them. And he had me come into
a workshop, where he was beginning to train real estate
agents, and I'm sitting in the back of the room and in walks Bob Proctor.
Now he's not related to Craig at all, entirely different people.
And we both looked at each other, and I we're like, what are you doing
here? And I said, well, I just quit my job yesterday. I'm now
a new business owner. And I said, what are you doing here? And he said,
well, Craig asked me to come talk about mindset. And I said, wow. That's
just amazing. And he said, so congratulations on starting. Are you taking other clients?
And I said, yes. Of course, I am. And he said, well, good. Then I
would like to be your next client. And that's what started it.
And it was 27 years of writing
together, everything. And in addition, you know, he opened the
doors to everybody else. And so I wrote for all kinds of giants in the
personal development world. And in the meantime, I was building this
large marketing agency, website design, social
medias, SEO, you know, video, photography, everything
else. And it was just incredible because I
was apprenticing. I was like I was like the PUD one of the
Jedi master. I was apprenticing with Bob as I was writing with him
every day. And the quantum leap that happened was just
astounding, and it continues to happen. It really is amazing what
happens when you open up to just
how powerful your mind is and begin to believe how you
have the ability to choose and create in
any direction you choose. And that's really what this is all
about. That's what this game of life is all about.
Definitely is a game. There's no doubt about that. I
love the serendipity of what you
are what you shared. I remember it it I have my own
story about the similar with Robert Kiyosaki. I mean, just
being in this same place at the same
time numerous times. Right? And
and and so so first, you're with Bob Proctor as
his bodyguard, and and then and then and then you happen to
mention something. Have you ever talked about having
a a writing business before? Had you ever talked about talked about it
to myself. So where did that come from?
I think it was one of those moments when your inner guide, your
spirit guide, all inside you recognizes
another soul, a compatible soul, and I think it just
burbled up. I mean, I honestly was so shocked that I even said
that to him. I was much more shocked than he was. And
and he said, you know, I think that you should definitely do that. And,
initially, I thought it was just going to be a writing company, but then his
clients needed more, that's what actually grew the marketing agency.
And, but I mean, you know, you talk about these serendipities,
and it is absolutely amazing because I do there there
is I just recognized yesterday when I was speaking
about something about law of attraction that
quite often, you are pulled into the space of that person
who is manifesting and and bringing
something in at their level and asking for something at their level, and you're the
one who gets pulled into their world.
So think about that, Chuck. I know. Well, that's mind blow we could,
we could probably unpack that one all day long. Mhmm. And,
because it's it and being an engineering
brain, you know, I'm always going, okay. Like,
how do the dots connect, and how does this all work, and and all of
that. And, some things just work because they
work. Right? And, can't always
be be explained. But when they happen enough times,
it's they become self evident. Those serendipitous
moments, for me, numerous
stories about that, of being in the right place at the right time with the
right human and getting out of my resistance.
Right? Because, being a former engineer, I always try to
manufacture a result or at least that was my habit at the time. I'm much
more allowing now and paying attention to who's coming
into my space, what are we talking about. I have
found similar where I'm in a coaching session with somebody,
and I will say something to them that I've never said
before, but it was the very thing I needed to hear.
Yes. Isn't that isn't that the truth? Right. Yeah. I mean,
I think that's part of the reason why I love coaching and teaching and creating
so much curriculum because so much of this curriculum
helps me. It helps me stay on the path, you
know, adjust my path, do that trajectory thing, and you wonder, where are
these ideas and thoughts coming from that are helping and supporting me?
You know, did I really think of that myself? Did I really come up with
that myself? And I really do believe that we are connected to
this intelligent infinite source.
And when we are letting, as you said, and and
and lowering the resistance, that's when the magic really
begins to happen. That's when we begin to create quantum leaps in our own thinking,
in our own action. Yeah.
One thing I I I wanna ask you because you had mentioned,
that you had to overcome several terror barriers, you
know, on along the way. I mean, here you have an idea and then
an endorsement from Bob saying, yeah. I think you should go do that. Then a
year goes by and and you're kinda going
through all of the things I know. I I can just imagine,
because I know what my terror barriers have been. What
what were they, and how did you how did you navigate that?
Because I think, it's important because so many entrepreneurs, their
obstacles, sometimes they're real, obstacles, you know,
technical challenges or whatever. But so many of the obstacles are really
just self manufacturer or ones from within. So I'm very
curious to hear, what that was for you, and
what did you take away from that? Well, I think that you made a very
good point here. It's self manufactured. So so many times when you
are considering a new idea, you're moving to this new vibration of
this new idea, and your reasoning mind over here, the
paradigm that's always taken care of you and protected you, doesn't like the new
idea. And so it begins to mess with your
imagination, and that's where your imagination begins to blow up
into everything that could go wrong, you know, everything that could go
wrong. And so at one point, Bob was coming back into Denver
for a training session, and I actually called his assistant, Gina,
amazing Gina. And I was like, hey. Could I have lunch with Bob when he's
here in Denver? And he accepted, which is
also serendipitous because why would this giant
accept this lunch with me? And he actually walked me through that
terror barrier at lunch because he said, well, okay. So if you start your
own business, if it fails, what do you
think will happen? And I was like, well, I just got a new house, and
I have a mortgage and I pay for it by myself, and I'm afraid I'd
lose the house. And he goes, okay. Well, then what would happen? Then what do
you what do you think would happen? And I said, well, you know, I could
end up, you know, I don't know, I could end up on the streets. And
he goes, okay. So you think you could be homeless? And I said,
well so it was amazing how as I started
talking it out loud, how ridiculous it began to sound. And
then he said, you know, he walked me through this process and said, okay.
If you really think that you would be on the streets, he said, let's ask
this question. How many people in your immediate circle have lived on the
streets, have been in that situation? And I said, well, no one really
know. And he kind of walked me through this to the point where he said,
so you recognize that you've built this life for yourself. You have
this support system around you of people who
succeed and build their lives. And he said,
and you've got this support net. Even if you lost the house, even
if you ended up without any place to live, why would you think that this
support net wouldn't be here for you to hold you
up? And it just made such perfect
sense to me because we are never alone. We are always,
always supported. And he said then he said, even if they're not
willing to help you, he said, I will support you. And
so just having that reasoning mind from that higher
level was what really moved me past that terror barrier.
First of all, I mean, I love the fact that you you
just asked to go for lunch, and he just happened
to say yes. And, you know, there may have been a
moment for him where he said, should I do this or not do this and
may have been inspired to go and have lunch for you. I I like
looking at both sides of that. But I I love what you that
process that you went went through. And so how,
how comfortable or confident did that make you? I mean, what were what were some
of the net next steps after kind of now reasoning
through the the fear and and and and so now what?
Because, I mean, I I get asked all the time, like, you know, I'm afraid
to do this or or you see the procrastination that happens,
right, when there's unclarity or that that fear to take the next
step. You know, what what what were the sort of the next steps that you
took from there? Well, I didn't do anything.
He walked me through this big terror barrier, and I said, yes. That makes sense.
I said, that makes sense. I said and then I was like, okay. I have
to get ready. I have to get ready to get ready to get ready to
start my own business. And that's what so many of us get get ourselves
into. We're like, okay. I need to prepare. I need to have more money. I
need to it's like people who decide they have to get back out on the
dating cycle, and they're like, well, first I have to lose weight, and then I
have to have more money in my bank account in case that ever comes up
because I don't want them to think I'm a spendthrift. And I need to do
this, and I need to do that, and I need to get things done on
my face. And you're thinking, why are you continuing
to delay on what you really want? Why are you
continuing to delay on what you really want? And and it's our way
of like, I always refer to the fact that, you know, you say I'm
heading for that port. I'm going to that new port across the ocean, my new
goal, but you haven't untied from the dock. You're afraid to untie from the
dock. And I finally realized that I
just needed to do it. I just needed to
do it. And a funny little story that just popped into my mind, I'll make
it quick. But when I went to resign, I went to the HR gal, and
she said, oh, she said, it's too bad that you're resigning now because if you
actually stayed another 6 weeks, you would get the bonus.
And I was like, oh, we have a bonus coming? And she says, yes. If
you stay 6 weeks, you'll get the bonus. So I stayed another 6
weeks. And at the end of the 6 weeks, my desk was clear. My
every my plants were gone. Everything I was ready to go to Toronto that
afternoon. I was waiting for the check. I was waiting for the check. I was
waiting for the check. And she finally came around. She gave us our checks. It
was $500. I had waited another 6 weeks for a
$500 check. I flew to Toronto. I signed a $4,000
a month contract with Craig that day. And the next morning, I signed another
4,000 a month contract with Bob that day. And I think
that was the universe and all of the gods and God
having a really good chuckle about the fact that I delayed again
to try to be in the safety zone instead of
just taking the leap. And, you
know, there have been moments in my business where things have been up and down
and ebbed and flowed and all that kind of thing, but I always know
that it's a law. You know? What goes up will
come will come down. What goes down will come up. You know?
There's an ebb and a flow in everything. And as long as you don't get
wadded up about it and you understand that this is all part of the process
of the law, then you begin to take more leaps
on what you really choose and desire for your life because you've only got one
round. You've only got one round that we know of that we'll know
that we'll remember. Why delay?
Yeah. I so much of that was my journey because in my early days, I
was I always wanted to be an entrepreneur. I always wanted to be a business
owner, but I, you know, similar, you know, couldn't do I I had all
these notebooks and plans and that I'd written out, and I
didn't build any of them. I was preparing to prepare to prepare. Mhmm.
That's I can so relate to that. And now I do the
opposite of that. It's like I get an idea, and it's like, oh,
okay. Who could I work with, to help me,
get that idea? And that's kind of been the evolution. And, I
think, you know, well, I I will ask you that in a moment because, I
mean, obviously, the theme of the show is, you know, we want entrepreneurs
to grow their businesses, and often the way that we grow our businesses
is not by implementing a new tactic, but by growing
ourselves. Mhmm. Growing the way we think, growing the way we
act. So that's such a big part of it. And then for
me, a big part of it was I really,
like, embodied this whole idea of being a solo entrepreneur.
Right? And I remember reading books from self made
millionaires and, you know, as this whole idea of self self solo
solo. And, that really
kept me small. Like, it really I think looking back I
mean, when you're in it, you don't know that you're in it until you can
look back and go, oh, that's what I was doing. I
had this quantum leap because of somebody else that
either came into my world or someone that I worked with or someone that I
collaborate collaborated with. And, you know, that's why we're
so pro pro joint venture, so pro
collaboration, so pro working with other people rather
than being in this, like, bubble and the whole solopreneur
thing. What are your what are your thoughts on on on that? Because we hear
it all the time. Like, oh, I'm a solopreneur or I'm this or I'm that.
And so, you know And, you know, it's interesting. It's almost a badge of
honor, isn't it? Like, I'm a solopreneur. I'm doing this all by
myself. Right? But I would say the 2
thankfully, 2 of the earliest mentoring moments
I had on this. First, Craig was a real
estate agent selling a 140 homes a year, and he wanted to go to 400
homes a year. Well, physically, you really
can't do that by yourself. In order to do the quantum leap, you've gotta
know where your limitations are. And so he read the book,
The E Myth by Michael Gerber. Mhmm. And he got so
embedded in that book by Michael Gerber. And I actually worked with Michael
Gerber years later because, you know, he worked
closely with Craig on some projects. But the
entrepreneurial myth is all about being that solo person who's gotta make it
happen because you don't have the money, you don't have this, you don't have that.
And so you just keep working it and working it until you no longer have
any joy with the dream that you're working,
with you'd no longer understand why you even went in this direction because
you're so exhausted. And so he talks about learning how
to delegate in a smart way. And and delegate, I mean,
everyone knows that term, but this is really about bringing in
people who are working at that same vibrational level as you are, but they
just have different skills and talents and abilities. And the other
thing was when I mentored with Jay Abraham, who I believe is the marketing god
of the universe, I mentored with him for about 3 years. And one of the
things that has always stuck with me is that you only need one
of 3 things to make a business grow. You you
can either have the idea, you can have the money, or you can
have the resources, like the people, the skills that make it happen. You don't
need to have all 3. You only need to have 1. There are going to
be 2 other people or 2 other entities who will come together with you
and make it happen. And when you have that realization,
all that stress kinda just falls off of you because you
know that that is exactly the fact. You may
just be the idea person. That's awesome. So move that
idea into action faster by finding the money and finding that
that entity that has the resources to make it happen.
I I and I didn't realize that you had worked with Jay Abraham. That's amazing,
and I I love how you summed up, those takeaways. And, you
know, that's even given me some new things to think about because I am an
idea person. I I could sneeze and have a 1,000 new ideas,
and I wanna do them all. I wanna do them all right now.
Me too. Right? And, and so
then, and then, obviously, you know, for me, I have
found that partnering with others helps to
to get that into action faster. Mhmm. And I don't
have to absolutely come up with everything. Because, also, on the other
side, being an engineering brain, I'm really good at creating systems. So so I
have the idea. I have the system, and then often there's a piece in the
middle that that is missing. And that's where I have found
collaborating or partnering with others, was was the key for
me because I struggled with that for, like, 20 years before I kinda realized,
okay. I need to do something different here in my business.
So how what, you know, how is
collaboration or or or partnerships, how
does it play a role in your business now? I mean, obviously, you've had this
great partnership with Bob and and and, and
others along the way. How do you approach it
now, and how does that play a role in in the business that you're doing
now? Well, I think you made such a great comment
about collaborations because you said when you
when you landed on that after 20 years of struggle,
the collaborations made everything move faster, you know, and you're
able to move these things into play. Now Bob always taught about
multiple sources of income, MSIs. The only way you can
create multiple sources of income is by collaboration. And
so I teach in my joint venture genius class. I at the very beginning of
the class, I show everyone all of the bubbles of my MSIs. I have
31 or 32 that are active right now. And none of
those have anything to do with employees. It has to do with a
collaborative effect and a collaborative effort
with these other entities because I'm the idea person too. I
love how you said, I sneeze and more ideas come out. It just is
crazy. But, you know, when you land on those
relationships, it's amazing how quickly you can put a business together,
how quickly you can put a product together, how quickly you can put a whole
new campaign together for a whole new program or course or
anything that you're structuring or engineering. And it is absolutely
vital. I mean, the key here is that we all landed on this
planet as energetic beings, always energetically
connecting and interacting with each other. It's what we're built to
do. So why don't we do more of that? And I
think the key is to keep
asking, keep networking, and keep asking in those
networking sessions for connections, connections, connections,
connections. Because you're going to find that as you put that whole
Rolodex together, most of us who are old know what that is, you know,
you may not have a reason to have that connection at that particular time, but
that person may be the exact answer you need 4
years down the line.
Yeah. That's interesting as well because sometimes it's not
because there's timing as well. And Mhmm. So I have cases
where I've met somebody, then and I don't see them again for years years, and
then all of a sudden I see them again. And that's the time.
Right? And so so while we could we could do a
whole conversation about that, but I wanna continue on the theme of
of the collaboration. I mean, what is your, how do you approach
it? So when you're working in your business,
what what is sort of your go to, you know, source or
method or or whatever,
to find someone to collaborate with? And I love the idea
of creating the multiple streams of income. What's your approach to all of that?
I think the primary step
in the approach is to
believe that it can happen yourself first.
You know? Because when you begin to form the belief, you have this idea.
You've yanked it from the ether, whatever. It's come it's come up from inside of
you. You've got this idea. And so many times, we just
quash it right there. And it's so important that we immediately
latch onto that idea and begin to fantasize
about its growth, about the end result of it. We put our
imagination in place and really think of
what that end result of that idea into reality
would accomplish. And so that's really where I start. I I start
with you know, usually, it's something about service.
It's about serving. How can I serve better? How can I make this better for
my clients? How can I make this easier? How can I help them learn in
a faster way? And then that's where the ideas begin to
come. And then instead of just, you know, saying, oh, those are ridiculous.
Those are ridiculous. Really moving that idea into that
fantasy stage immediately, building out what it would look like so
that your imagination gets excited about it instead of thinking, oh, no. We can't do
that. That's just not how and why and this and that. And then
as you begin to form that emotional attachment to
it, then you move it into a theory. And then you say, okay.
Let me look at how let me look at how this can happen now that
I'm operating at this very imaginative level. Who do I know in my
world? Who do I know in my world who would know somebody in my world?
You know, they always talk about 6 degrees of separation. I remember Bob and I
were having a conversation about that, and he said, you know, I actually think it's
3 degrees of separation, Di, because he said, for instance, if
you wanted to have a meeting with the pope,
all you have to do is contact me, and I know somebody that can contact
somebody at the Vatican, and you can have a meeting with the pope. And he
said, our world has shrunk to such a size that it's really only 3 degrees
of separation. So who do you really wanna meet? Who do you really wanna know?
And and he is absolutely right. And you cannot give
your power away thinking, oh, those people are so powerful that they're out
of my reach. Those people have accomplished so much that they're out of our reach.
We are all so powerful in and of ourselves,
and we should never tamp that power down. We should just say, you know what?
I'm gonna move out. I'm gonna ask. And that's I mean, it's amazing when
you have an idea and you start asking around and getting and getting asking
for support for this particular idea, how many people will come to the
table? But if you don't ask, they're never gonna come to the
table. You know? It's like one of my dear friends says, if you don't
a s k, you never g e t.
So, I mean, I think that that is really the key. It's really
that first step is the key because if you begin to move into a
how and a why and a reasoning mind thing, as soon as that idea comes
up, you're it's never gonna happen. Mhmm. Well, that's
where the preparing to prepare to prepare comes from. Right? Yes.
Yes. That's when you're prepared to prepare to prepare, you're letting your imagination
run with all the obstacles that could be in the way of this thing happening
instead of looking at all the opportunities that could happen that
could create all of these ripples because of this end result being a
reality. Is that a little woo
woo? Yeah. Well and believe me, I could go
woo. That's only scratching the surface of woo. I mean, we could definitely
go extremely woo. That's the other podcast. We have a
we have another show called the limitless living show, which we'll we'll definitely
go there. We'll go as woo as we want. As woo as we want. I
love that. Exactly. The tagline for that show. Yeah.
We're woo, and there's nothing you can do to stop us.
And I love that.
Diane, this has been a lot of fun, and, before we run out of time,
I wanna make sure we do some really important things. I have a couple of
questions that we'll all ask to kinda end off the episode. But most
importantly, for those who are listening in right now who,
you know, are as wowed as I am and are going, okay. I
really wanna connect with Diane. I really wanna learn more from you.
Where how where do we do that? And I'll make sure that all the links
end up beneath this video and into the podcast player so that, they
can find that pathway. I think you have a free gift and whatever else, what
whatever else you would recommend people take as the next
step with No. I appreciate that. Well,
you can find me at dianearmitage.com. And, we have a
number of products and 1 on 1 mentoring and live classes
that are happening pretty much all the time that I'm teaching and working
in. And so dianearmitage.com. I really
encourage people to call me for a strategy session. Like, for
instance, if they're considering an idea and they're preparing to get ready,
preparing to get ready, preparing to get ready, if they find themselves in that place
or, you know, whatever that may be, strategy sessions are great. So
they can contact me at chat with diane.com. Just book a
call with me. It's free. Chat with diane.com. And then I was thinking
of a free gift today for you guys, and one thing that I've put together
is a small 5 module video teaching
system, of mine called Spark. And it really is
based on some of the biggest lessons that Bob ever taught me
that really quantum leaped my business. And so there are 5
different modules in there, and they go with I mean, it really starts with
thinking too small and where you're actually placing your goals instead of where
you not should, but where you could really be placing your
goals based on how much power you have. And so, I'd like
to give that for free to your group. It's great. It's
5 modules plus you get live coaching booth session and a live one on one
session with me. And it is dianearmitage.com/
chuck 360. I think that's what we decided. Right? Mhmm. Chuck
360. And to make it super easy for everybody. First of
all, very generous, and I I appreciate, all of that, Diane.
And to make it super easy for those of you listening in, if you're watching
this on video, just check right beneath this video. All the links are there. All
you have to do is click, and you'll have, instant access to Diane
and her free gift. And then if you're listening to this on podcast
like Apple or Spotify or wherever else it is, just look in your phone
and in the notes, all the links will be there. And so,
you know, the the best thing that you can do for yourself, especially
with, spending time on an episode like this is, you know, to
take action. And maybe it's something you have been
getting ready for and and not taking the next step. Maybe it's taking next
step, there, or take Diane up on her
offer to have a a conversation and,
you know, figure out, like, what your next steps are and how to move
beyond, where you're at with right now, and I think
that's huge. Diane, before I let you go, I have to ask
you because, I'm, you know, I'm a lifelong learner, huge,
in growing myself and my own understanding as a way of growing my
business, and I get that from books, primarily,
and or that that just been inspired by so many awesome books. And it
I find that it's so personal for everybody. So I wanted to ask you,
like, if you could recommend one sort of, like,
go to must read book that has been so influential
in your life, which one would you recommend? You know, this
was a very hard question, because I am a
constant reader, and 4 of my most highly touted are going to be featured in
my upcoming September series when I teach mindset mastery and marketing
mastery. But, you know, you can't have marketing mastery without the mindset mastery in the
first place. So that in mind, I whittled it
down. I would say my most favorite is Neville Goddard's
Feeling is the Secret. Mhmm. It's a
very small book. It's about a 30 page book. It is absolutely
packed with the absolute truth practices that create limitless
success. And what I love most about it is he wrote at the very
beginning, you know, he said, look. You know,
he said, I've written a lot of books. Power of awareness is probably his biggest
hit. Right? And he says right at the beginning, I'm not gonna pussyfoot around and
give you all kinds of reasons why this works. If you wanna find that reasoning,
go read my other books. Here, I'm writing about the only thing that
makes it all work for masterful success and the practice of this that you can
put in place minutes after you finish reading this book. And he's absolutely
correct. I read this book again and again and again and again. I taught it
to my legendary clients, my advanced class of legendary clients in
the spring this last year, and it blew their minds. 30
pages. So that is the one I would recommend.
You know, I've heard of that book. I haven't actually read it.
So thank you for reminding me about that book because and and
I take these, I take these book recommendations very seriously because
I asked the question. I don't know what the answer's gonna be. And,
you know, the whole serendipity of it is you and I are
here in the same place, and that was what you recommend. So I take that
as a signal. There there's my next read. So feeling is
the secret. Now we have a link to that book just beneath this video and
in the podcast show notes, so you can go check it out there as well.
Take Diane up on her recommendation of such an amazing book. And Mhmm.
30 pages, you could read that, in a in an hour or 2. So
Yes. Go get it. Go get it. And reread and reread.
Yes. And re there you go. Well and that's something that you and I have
been talking about this whole idea of taking one book and just really
diving deep into it. We we've had conversations about some of my favorites.
We'll save that for another episode, but, Diane, thank you so much.
This has been, just an amazing journey, and I really
appreciate, you know, you sharing your you know,
what you've learned and what you're applying and what you're helping people to
implement. You've you had such a great, teacher and
mentor in Bob, but you yourself are
a great teacher and guide and mentor. And
I and I know that we've only scratched the surface of of what you
can, help and teach and guide all of us. So
thank you so much for that. Oh, I really appreciate that, and thank you. It
has been an honor. I just have loved your podcast, so this is quite an
honor to be here. Thank you very much. No. Thank you, Diane. So
before we sign off, any final words of wisdom or a piece of advice that
we can leave our listeners with here today? I would
say if you think you're thinking big enough, think bigger.
I mean, there's that story of the farmer who sells his property and goes to
look for diamonds, and he dies trying to find the diamonds and the guy who
took over the property finds the diamonds right under his feet. You know, the
acres of diamonds are right under your feet just waiting for
you to look down. So look down, pick up one of those
diamonds, and start taking action.
Beautiful words to end this episode by. Thank you so much, Diane.
And to our listeners, thank you also for being here,
and I want this to, be meaningful for you
and, potentially, a quantum leap.
And the way you do that is by taking something you are inspired
by by listening us here today. And
identify one thing and go take action on that one thing today. And
maybe it's an idea you've been putting off or maybe it's something you've been preparing
to prepare to to prepare for, and today is the day to take the
first step. And if you're still not sure
or you're just so inspired, take that next step. Go get Diane's
free gift, and connect with Diane because she can definitely help
you, to move forward faster than you would on your
own. And so, in the meantime, keep
moving forward. Remember, the only way to fail is to quit, and you might
be just 1, partnership or relationship
or collaboration away from a big quantum leap in your
mission, whatever it is, your big world changing idea, and
we are all waiting for you, to get get that out there
because we desperately need it. We'll see you on the next one,
everybody. This has been the Creative Collaboration Show with Chuck Anderson. My guest has been
Diane Armitage, and we'll see you on the next episode. Thank you, everybody.