Whether you’re battling fatigue, pain, or stubborn weight, this episode will introduce you to a breakthrough solution that’s changing lives in minutes. In this exciting conversation, Rick Anson, founder of Uforek, shares how his company is shaking up the wellness industry with cutting-edge, clinically-proven products. From brain-boosting nootropics and natural weight-loss candies to potent CBD and Delta-9 THC formulas, Uforek is leading the way in innovative health solutions.
Discover the science behind these life-changing products, hear incredible transformation stories, and get an insider’s look at Uforek’s mission to make wellness accessible to everyone. Don’t miss this chance to unlock a new level of mind and body performance—tune in now and experience the Uforek difference!
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About Rick Anson
Rick Anson is an International speaker, Cannabis expert, and thought leader. Owner of Wellness Labs, cbdbrainiq, cbdwellnessiq, co-owner of Rob Floyd CBD, podcaster, YouTube producer, and host.
Wellness Labs specializes in advanced absorption CBD products, helping people and pets live a healthier life through CBD and Cannabis. Rick Anson and his team have produced over $10 million in revenue through wholesale CBD and are now launching DTC sales, educational platforms, and mobile stores.
Rick has been sharing his passion, mentoring MLM companies and consumers on CBD, and cannabis since 2012! Rick is a Professional educator and loves hiking, playing soccer, and spending time with his two kids and wife of twenty-three years.
Connect with Rick:
Website: Uforek.com
Facebook: https://www.facebook.com/rickansonygyi
LinkedIn: https://www.linkedin.com/in/rick-anson-a4187529/
Resources:
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Get podcasting insights, connect with other podcasters and attend our events at the AmplfiYou Community on Circle HERE
About the Host:
Michelle Abraham - Podcast Producer, Host and International Speaker.
Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!
14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!
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Hello. Hello. Amplify you family. Michelle Abraham here. I am so excited to have another guest here today. This one is a special one though.
I'm very excited to introduce you to my friend, Rick Anson. He has just launched one of the world's most amazing companies. And you'll see, you'll hear all about it in a second.
But before I do, let's just say hi to Rick first. How you doing, Rick?
Good, Michelle. Thank you so much for having me. Hello, everybody.
Awesome. Well, I'm glad to have you here with us because what's funny, we originally first met by working on your podcast a few years ago, CBD Wellness.
And I started learning about all these things you were talking about with your cannabinoid health and your endocannabinoid system and how much CBD can help you help your body kind of maintain homeostasis and how much it's helping people with pain and all sorts of things. And I was like, what? What is going on? How come I didn't know about this plant and I don't know much about it.
And so the more we recorded episodes, the more interested I got in what you're doing. And since then, that was a few years ago.
Since then, now you are launching, you've just launched your own company called Euphoric, which is super exciting. And this is a behind the mic interview. So you've launched the Euphoric Experience podcast obviously to along with it. So that's been very exciting.
And so from watching behind the scenes and now working very closely with you in this company for the last three weeks, it's been very exciting to see it come to market because let me just tell our audience a little bit more about you, Rick. So Rick has been working in the pharmaceutical industry for over 20 years.
He's also a leader for the last 10 years in the Cannabinoid cannabis industry and has worked with, you know, all sorts of different big name companies from Pfizer to the government of Canada. And it's very exciting.
You've been creating products for other companies for so long, taking the technology of the pharmaceutical companies and integrating it with the nutraceutical ingredients and it's very game changing, it's very cutting edge and you're entering into billion and trillion dollar industries with these product lines. So I just wanted our just wanted to set the stage for what, what kind of company.
You're just not just launching, you know, the business next door kind of thing, you're launching some global brand that's going to take over and do very well. So it's super exciting to see behind the scenes.
It's very exciting to be a part of and I would love to hear just a bit so far what's been the most exciting thing for you about this launch of your new company.
Thanks Michelle. Thanks for the nice kind words. Yeah. Euphoric, right? For people, right? It's U F o R E K.com Uforek.com is truly a new age, right?
Health and wellness company is over a decade in the making of taking products that have been extremely successful in different marketplaces.
I mean millions and millions of dollars in sales in you know, pain relief roll ons or roll On Pro or CBD products that are designed to help people sleep better or you know, less stress or anxiety or you know, pain relief, inflammation, stuff like that in very big companies.
And we've now taken the best of the best products that have been proven in global marketplaces that have real science, that have real efficacy, meaning they work very quickly. I mean when we say quickly, a lot of people have been conditioned to, well, give it like two or three weeks and let's see if you feel a difference.
That's crazy to me.
We're talking about two or three minutes with our products from our CBD pain relief roll on to our, you know, brain IQ vegan gummies that work like Adderall to our clinically proven sugar free weight loss candy and heart health candies. These products work in minutes. People feel the difference.
And so I'm most proud and excited about taking all this technology over well over 10 years and bringing it into a business model in Euphoric that is both wholesale, direct to consumer and traditional network marketing and offering a business model that fits anybody in the United States.
And now we're, as you know, we're going into North America and into Europe as early as August 15th, 2024, all of the EU and the UK where these people, everyone can have access to game changing world class products that changes their health very quickly and that they can share these products with people and create a very good and amazing business model based on products in billion and trillion dollar marketplaces. That's what we've offered. It's taken years to get to this point to create this for people.
And we do all the work right, we've done all the heavy lifting, we make world class amazing products, the best business models to make money in our company and we've done all the work now simply people using the products and sharing them.
It's been very exciting to see the behind the scenes of coming from the idea of having your own company to see it come to life. And what I really appreciate about I've been an entrepreneur for, since I was 24 years old. So that's like 20 years now.
And I love that you can come into this business and you have the team spirit and the leadership and like the, the feeling of being a part of a team and being a part of an organization and I don't have to be the bottleneck and getting everything done and it's so nice. It's a really, it's never been a model of business that I've done a lot of work in and I'm really enjoying it.
Being a part of like a team and being a part of an organization. Usually when you have your own business you are like the bottleneck of like, you know, all the admin stuff.
You become the administrator and the marketer and the service provider and the salesperson in Too Many Hats where this is really cool.
We have the products and you have a system, you have a company behind you, you have the marketing materials, you just go out there and share the products and is a very cool business model and it's very cool opportunity right now to be within the first few people into a company that like this that's going to grow and grow and grow, become a household name. So it's very exciting, very exciting times right now for Euphoric as it's launching and getting going.
And one of the things that you know, I think our audience would love to hear too is you've launched a euphoric podcast and you know, we first initially met through podcasting. I think one of the great ways that we're going to get the message out there in the world in a bigger, better way is through the power of podcasting.
Right. So now that you have the podcast, what did you see the purpose of having the Euphoric podcast.
The Euphoric experience podcast is one of the first things that we did as far as marketing goes. What, what role do you see that plays in your, in the euphoric business?
Yeah, it's about the ability to understand what people need in the marketplace. Right. What do people. Our products are created after drugs, right? We are created after drugs. So for example, our Brain IQ is like Adderall.
It's just like Adderall. We mimic the way Adderall works in the body with our Brain IQ product line so that people have a companion product that works like Adderall.
Of course, we're not a drug. We all have the dangerous side effects. We're all natural. The whole brain IQ product line is all natural.
Another example is our sugar free weight loss candies. Right?
These are sugar free weight loss heart health products that work like a Zimpic or Wegovy, which are semi glutide weight loss drugs, GLP1 weight loss drugs.
But we, our products mimic the way they were, but we're safe and we're like a 20th of the cost and we give people these choices and these amazing, like chewable, great tasting sugar free candy so people can experience these benefits with great products that work, I feel just as well, but are so much cheaper and much more, you know, effective in terms of having the side effects.
Yeah, absolutely.
And I think that, you know, the reason that the podcast was so high up in like the getting it out there with the words is because you can, we can now share, we have all the podcast episodes, episodes that share about each of the product lines and it just explains it much better for people.
And now our teams now have tools to refer back to you when they're going out and talking to people about the products because not all of us can explain it as well as you can. And so it's great to have the tool of the podcast that refer back to and you know, share. Hey, go listen to this episode.
It tells you all about this product. And boy, Ev, I had some great. Well, my gosh, I've heard so many testimonials about the products.
The products are just insanely well made and like work so well. Like you said that in like such a short amount of time. The results that you can get.
One of my kids who is not a good sleeper and she would wake up several times through the night and since taking the dream Gummies, she's like sleeping through the night.
It's been really great and a game changer for us because then she finally stays in her own bed and you know, just hearing some of the other results that people are getting.
My favorite product is the weight loss cut chews because if I feel like having something sweet after dinner, I eat one of those instead of eating some other ice cream or something else that's not good for me. And the amount of times now that I'm less thinking about needing something to eat or less hungry, it's just incredible.
So those are two of the products that I love the most. I know we have so many different products that people are just like going crazy over.
That's not even talking about the CBD products or the Delta 9 products. So we have this, we have 5 lines of products at euphoric. So right now we have the brain IQ health and fitness line which is. Tell us about that.
Tell us a little bit about that. Why?
Yeah, the brain IQ is, you know, been developed again around a product sets for brain health. Right. Where brain iq, Euphoric Brain IQ is brain health, eye health, recovery and energy starts with brain health.
We have clinically proven ingredients that are called nootropics that help people with brain health and that can be as broad as anti aging. Right. Helping slow down like some of these degenerative diseases like dementia, Parkinson's, Alzheimer's. Right.
To better focus, better attention, better memory support, better memory recall and just better overall cognitive function. Meaning you're just more alert and productive throughout the day. It starts with the go to drink. Like this is the world's first performance journey.
Yeah. This is not an energy drink. We create a whole new category of performance with this. This is brain health, eye health, recovery and energy.
The brain health is nootropics. I just spoke about.
The eye health is we have ingredients are clinically proven to protect your eyes, protect your vision from blue light which is critical vision support. Vision eye health is the second biggest global health and wellness category in the world.
I'm wearing glasses right now not because I need them, because they're protecting me from the blue light right now that we have on the screen and everywhere I go all day long. So it's brain health, eye health recovery. We have branch chain amino acids in the brain it product line to help people with their recovery.
And then we have plant based green tea energy. That's the caffeine but comes from plants. It comes from green tea.
So you get all the antioxidants, you get all these other carotenoid benefits and you from the caffeine. And it's steady, slow, right Caffeine, it's energy, it's not sugar based. There's no sugar crash. And that's across the whole brain IQ product line.
It's exceptional. It works very quickly. We had vegan gummies. We have the dream gummies which are also vegan, which is very hard to do.
And just an amazing, you know, capsule drink gummy line.
And for just a couple of more things to point out with the go to drink, anyone who is on those monster drinks or Powerade or Red Bull or any of those other garbage drinks that are putting people into hospitals right now, this is an excellent, healthy like alternative to those, those sports drinks.
And we were just on a call this morning with someone who is just singing the praises for her ADHD with the lion's mane in the brain capsules for focus. Like just incredible for focus. So there's products, these products in this line are incredible. They work so well and they are changing lives.
The next product line we have out of the five is the weight management and the heart health line. So tell us a little bit about those.
Yeah, I wanted to make a product line right that was a chewable. That was on the eat. That tasted amazing. Delicious free Swiss chocolate and salted caramel flavors. They are amazing. And they're again sugar free.
We have a. And they're, they have. Ingredients are clinically approved for weight loss and to improve your heart health.
Now imagine you can lose weight through appetite suppression, right? A natural, safe way to lose weight. Because the ingredients work with a chemical in your body, in your mind that tells you that you're not hungry.
So it's natural appetite suppression. It works the same way that semiglutide which is wegovy ozypic works. So imagine you can take a dangerous. We all. I mean you.
Every single day we're seeing what the side effects are from agovi or ozempic. You have ozempic face. People have hair loss. I just. They're having glucose level issues. I mean there's some serious. They're nauseous, they're sick.
From these drugs we have a. These weight loss caramels work just like, just like these drugs. They work the same way. It's called a mechanism of action.
We work on the same chemical that tells your body that you're not hungry but safely and you get all the other benefits. We have the number one fat burner and which is a thermogensis fat burner sweat amplifier.
In these caramels we have something called African mango which is a fruit base right from a mango we have Cysis which is a fruit base from a grape. We have L Theanine, L Cartinine which is some amino, amazing amino acids. The only 4 only form of B12 that's really absorbable into the body.
These caramels work. You eat two a day, depresses your appetite, but you also get your heart health.
You lower your risk of your LDL cholesterol, which is your bad cholesterol by up to 27%. You can lose up to 26 pounds in 10 weeks and 3 inches off your waist with these candies, these sugar free candies.
And you can reduce your risk of mailbox syndrome, which is heart attack, heart disease and stroke by over 50%. There's nothing in the world like we created, took two years to create these sugar free weight loss candies.
And we're the, I think we have the number one weight loss product in the country.
Oh my God, they taste so good. And I've lost weight with them. And I've also noticed like just the overwhelm, stress, my cortisol levels like that all seems to have gone down.
Just not being in, not being in that constant like a crashing after eating kind of mode. So they've been great. And I just wish that, you know, I know my mom's gotten off of Ozempic since having these two.
So there's a lot of benefits for the people that are on those kind of things. This can help support those, the nutrients that they're, they're now lacking because of those drugs that they're on. So that's the second line.
And so we have the third line, which I know is one of your favorite ones, which is the CBD health line. So tell us a little bit about the CBD products.
Yeah, so we have, I feel, I mean that's my specialty is cannabinoid health, right. Cannabis, cbd, different cannabinoids.
So I've extensive experience well over a decade working with Health Canada, working with teams out of Israel, teams in US with cannabinoids. And so we've created a, our first is the, is the euphoric clinical MCBD line. Five different products, all 0 THC. Right.
We have a, we have a 2600 milligram pain relief roll on. This actually has a medical claim for pain relief which is very hard to do. Right. And it works within 60 seconds.
I mean pain relief is a $2.5 billion market in the United States alone in North America, which we now we're selling in the Canada and Mexico, all of North America. We're talking close to a 5 billion dollar annual market. This thing works amazing. I mean elbow, lower back, shoulder, knee.
I just played soccer last night. I came back, I put all over my knees, right? I, I had to. So it is amazing. It's our number one CBD product.
Then we have a everything right here we have a 5000 milligram CBD oil. This is very powerful, safe, highly effective. You take, it's over a 30 day period, 5,000 milligrams. You take one full tincture a day.
I like to take mine at night before I go to bed, so I'm sleeping and I get all the restorative and the health benefits of this product. One full tincture is 167 milligrams. Powerful, safe, effective CBD in your body every single night for 30 days. It is so amazing.
Game changer.
Game changer. But the same product for animals.
Because every animal has an endocannabinoid system just like humans that regulates pain, inflammation, stress, anxiety, sleep. That's why we all take cbd.
So I had a bulge disc in my back for about 15 years and it bugged me. It always had a sore back and I just thought that was just normal. It was never going to go away.
I don't have back pain anymore and it's been about 45 days of having one of those drops every single day.
People need to understand, right? Try our euphoric CBD products.
I didn't even realize that until all of a sudden one day I'm like, oh my God, my back feels great.
We are different than everybody else because we make our products. First of all, we don't buy products from a company that's in business to just mass produce CBD and ship it out to everybody, including gas stations.
We have technology, we have specialized formulas, we have amazing products from the roll on to the hemp oil tinctures to 100mg CBD caramels to gourmet vegan gummies. And then we transition right into a CBD THC Delta 9 product line with gourmet caramels.
These gourmet caramels are 550 milligram, very powerful, very effective. They work extremely well. Again, these are sugar free and they taste amazing. And then we have these gummies. They're 15, 15 THC gummies.
So we can ship anywhere in the United States. Delta 9thC directly, people's houses. It's a game changer.
If anything we have in this company is innovation, we will be launching a clinically proven Beauty line as well at the beginning of 2025 for the global marketplace.
So another thing, Michelle, before we go is Euphoric is exceptional products Based upon over 10 years of education and research to bring into the marketplace. But we're education. I'm so proud of our website and all the information.
We want to be the place to go to to learn about cannabinoid health, learn about weight loss. We are an education company as well as a product company.
Yeah, I love that. If you go to podcast.euphoric.com so you fork is spelled U F O R E K not with an E in there. Yeah.
Euphoric.com Then you will see the website and there's so much information on there. So many cool things about all the products. Each of the products has all the lists of all the ingredients and what it's good for.
Lots of testimonials on there and everything. So make sure you check that out.
And you know, one of the things that I think is really cool about this, Rick, is that you've innovated some amazing products. You've got a company that's just about to take over in the space of business that's just, just perfect for people who are entrepreneurs.
You're sitting at home, you want to start a podcast, you want to get started business, you want to do something. This is a product that you can align with. This is a company you can align with, having your own business.
You can even set up a podcast to go along with it, too.
And you can go out there and start making some money and make that residual income that you want to, to help your family, to help your kids through college, to help, you know, supplement your spouse's income, to take over your spouse's income and retire them.
All sorts of different opportunities out there to really partner with a company who not only has amazing products, but they're out there doing this for, for families. They're out there doing this to make everyone's health life and better, to live a better life.
So that's one of the reasons I wanted to bring Rick on this show because he's a model of having the, the drive to start your own business, but doing it for the health and wellness and benefit of others, too. So, Rick, that's a high vibe leader for sure. So thank you, Rick, for being here with us today. I know you're busy, busy, busy.
Just in this soft launch that we're doing right now with Euphoric, and it's just going to be taken off. So thanks for taking the time out to chat with us today and look forward to having you back on again.
Thanks so much, Michelle.
All right, guys, so you heard it here. Go and check it out. Podcast.euphoric.com where you can find out all the cool research about cannabinoids.
You can see all the cool products that Rick has, and you can see all the opportunities there are to also partner with such a cool company. So go out there, guys. Have a fabulous week. We'll see you again next week.
Thank you family for joining us on this adventure. If you're ready to be heard, head. Over to mypodcastcoach.com where you'll find out. All the tools and tips you'll need. To launch your podcast today. If you have a show already and you need some help managing it, please head over to managemypodcast.com and the Amplify you team would be happy to help you manage your podcast. Please also head over to itunes like. Subscribe and review our show so we can spread this message. And until next time, be your own unique genius.